Sales of nutraceutical products in Eastern Europe have shot up in the past decade, as the market catches up with the rest of the world, according to an industry veteran.
Peter Zambetti, global business development manager for dietary supplements at Capsugel, said that this is the fastest growing of all global markets, with every area in the region showing "pretty impressive growth".
Overall, sales in the region reached around $1.4bn in 2006, compared to just over $300m in 1997, said Zambetti, who is also in the International Alliance of Dietary/Food Supplement Association's (IADSA) global market affairs department.
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